OUR CUSTOMERS SAY IT BETTER THAN WE DO
Summer Starts Here โ And So Does Your Best Price ๐ค
Memorial day sale โ up to 70% off
MEMORIAL DAY SALE
Up to 70% off
Seasonal styles at their lowest prices this year. Treat yourself before your favorites are gone.
You've tried the wireless bras that promise comfort but give you nothing.
The ones that flatten, slip, or end up in the back of your drawer by Tuesday.
Velunaโข is different. W-shaped jelly strips sit where underwire used to โ giving you real lift and shape without a single piece of metal touching your skin.

The four-way stretch fabric moves with your body like a second skin. Soft enough to forget. Supportive enough to trust.
Put it on in the morning, and don't think about it again.

โ NO MORE END-OF-DAY WIRE PAIN
W-shaped jelly strips replace rigid underwire with flexible support that lifts and shapes โ without a single point of pressure digging into your skin.

ย โย FORGET YOU'RE WEARING IT BY NOON
Four-way stretch polyamide-spandex fabric hugs your body without squeezing. It feels like a second skin โ soft, breathable, and barely there.

โ SMOOTH UNDER EVERY TOP YOU OWN
The seamless V-neck design sits flat under low-cut dresses, fitted tees, and blouses. No visible lines. No awkward bumps. Just a clean silhouette.

ย โย WIDE STRAPS THAT ACTUALLY STAY PUT
Adjustable wide straps spread the weight across your shoulders โ no digging, no slipping. The 3-hook back closure with 4 settings lets you dial in the exact fit.ย

What you get today
Seasonal production run โ once this batch sells out, restock pricing may change.
Treat yourself to the comfort you've been searching for โ available while supplies last.
Will this work under low-cut or V-neck tops?
Yes. The deep V-neck design sits low enough to stay hidden under most necklines, including scoop necks and V-necks. The seamless fabric means no visible lines through fitted tops.
Can I machine wash it?
We recommend hand washing in cold water and hanging to dry. This keeps the jelly strips and fabric in top shape wash after wash.
Does it come with removable pads?
The cups have a small slit so you can reposition or remove the pads if needed. They stay put during normal wear.
Is this bra supportive enough for a larger bust?
The jelly strips and wide band provide real structure โ most wearers with D and DD cups report solid support for everyday activities. For high-impact exercise, a dedicated sports bra is better.
To minimize our carbon footprint, we don't keep all our products in stock. Instead, we deliver our products on demand, which may result in slightly longer delivery times. This approach allows us to offer better prices, benefits the environment, and helps us avoid unnecessary waste together. On average, you'll receive your order within 3โ8 working days after dispatch, and you can easily track it using your Track & Trace number.
โ โ โ โ โGreat Pinterest find
I discovered Elm & Harbor on Pinterest. I was skeptical at first, but ended up Buying 8 T shirts, tops and a bag. Amazing quality. Fast delivery service and customer service. Bought a pair of pants, but did not for me. Customer service was so kind and helpful for a quick return. Kudos to this companyDiane L. 2 days ago
Sarasota, FL
โ โ โ โ โAwesome representative that went out ofโฆ
Awesome representative that went out of her way to solve an issue for me. I love the quality of their clothing and reasonable prices!! I will b a regular customer!!!Brenda T. 3 days ago
Akron, OH
โ โ โ โ โHow it should be everywhere
I have now ordered from Elm and harbor 6 times and from different lines of products including clothing, handbags and bedding. The products have been great every time, very good quality and I am very discerning when it comes to quality. I returned an item only because it didnโt match my room decor and it was so easy.Margaret S. 5 days ago
Burlington, VT
โ โ โ โ โLove E&H
I was skeptical at first but Iโm so glad my niece suggested I shop at Elm & harbor. Not only do I love the price and quality of the clothing, but chatting with costumer service was a breeze. I was asked for my email and order number and before the person was back on the chat I had an email stating my refund was on its way. 5 star clothing and 5 star costumer service.Susan M. 1 week ago
Columbia, SC
โ โ โ โ โCustomer for life
Have ordered many outfits and a tote from them. All amazing quality at more affordable prices. The customer service is also incredible. I am very happy with my experience.Linda P. 2 weeks ago
Minneapolis, MN
โ โ โ โ โWonderful customer service!
I had bought 2 gift cards and sent them to the wrong email address.
Lucy helped deactivate the cards and get a refund so I was able to repurchase the cards and send them to the correct email address. Wonderful service by Elm & Harbor!!Patricia R. 2 weeks ago
Albany, NY
The bag friends ask about. The dress that becomes your go-to. The little something that turns a house into your home.
That's what we make at Elm & Harbor โ pieces designed for women who deserve nice things without thinking twice.
A few times a year, we open up our best prices as a small thank you to our customers. Right now, our Memorial Day Sale brings our most-loved pieces to the best prices of the season.
Only while this run lasts.
We offer free US shipping on all orders โ fully tracked and insured.
Risk-free shopping with our 30-day return promise.
Trusted by 71,300 customers from Maine to California.
Velunaโข Wireless Leopard V Neck Contour Bra